Rate Your Competitor's eBook
Rate Your Competitor's eBook!
One key part of turning your eBook in to a best selling eBook, is to conduct a competitor analysis so that you can gain further insight in to what works and what doesn't. The information gained from your research will help you in making key decisions regarding all aspects of your eBook.
Research and Answer the Following:
1. Their title?
2. Headline?
3. Online stores it is sold in?
4. Testimonials – who wrote them?
5. Foreword – who wrote it?
6. Number of pages?
7. Target audience?
8. Market position?
9. Author name?
10. Cover review?
11. Who designed cover?
12. Sold from blog / website?
13. Do they have an affiliate program for their eBook?
14. Price?
15. Self published or published with major publishing house?
16. Number of eBooks published by author?
17. One off title or part of a series?
18. Number of chapters?
19. Unique selling point?
20. Call to action?
21. Any bonuses or incentives?
22. Additional information products?
23. Capture lists?
24. Do they give a way a free sample chapter?
25. Is there a print book as well?
26. Marketing plan?
27. Use of Google Adwords?
28. Key words - what are their key words?
29. Benefits to reader?
30. One author or co-authored?
31. Author's platform / expert status?
32. Press release submitted to eBookpressreleases.com?
33. If so, style of release?
34. How do they sell their eBook?
35. Territorial rights / restrictions?
36. Genre / category?
37. Do they have a Twitter page?
38. Do they have a Facebook page?
39. Year published?
40. Editor?
41. File size?
42. Formats published – ePub / PDF?
43. Key points from eBook?
44. How does your eBook differ?
45. What unique benefits do I offer readers?
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